The HBC Group continues its successful acquisition strategy with the recent takeover of crebita GmbH. The Cologne-based insurtech company, which is also a member of InsurLab Germany, offers a digital platform with numerous USPs for credit insurance products for the German and Austrian markets.
A key focus of HBC is to drive digital transformation with a strong emphasis on an innovative customer-centric approach. This includes leveraging digital solutions, data analytics, and artificial intelligence. The goal is to support customers and distribution partners with more efficient, transparent, and customer-friendly products and processes. At the same time, all parties benefit from the resulting productivity and scaling effects. Crebita is an excellent example of this strategic focus area, as the platform and its products enable users to implement a comprehensive solution for securing receivables with real-time decisions and immediate contract issuance.
“The strategic cooperation with crebita serves as an additional catalyst for our expansive growth and the enhancement of our value creation. This collaboration grants us exclusive access to technological innovations that are not provided by other market participants to a comparable extent,” says Dr. Sebastian Friese, CFO and Managing Director of the HBC Group.
Supported by crebita’s pioneering technology and highly qualified management team, HBC will resolutely continue its expansion in its core business and rapidly advance its growth initiatives.
